If you live in the upper midwest area then you may be familiar with a recent controversy involving the BP company. In a nutshell, the company has gotten some very negative press from the Chicago Tribune regarding some waste water discharge that they have planned for Lake Michigan from their Whiting, Indiana plant.
I think this may be one of those situations where industry just can't win. I work for a fairly unpopular industry myself so I know that there are certain companies and certain industries that almost never get a fair break in the media.
The entire Tribune article is very slanted. Even when they are admitting that there is nothing at all illegal about the discharge, they present every single statement in a very snide manner. You would think that they were planning to dump raw, dangerous waste into Lake Michigan without a second thought for the consequences. Too many people are ready to believe that very thing. The truth, of course, is something rather different.
For example, everything that BP discharges is going to be treated prior to release. All of it will be clearly within the stringent limits required by the government. Naturally, BP is not interested in hurting people. That's not good citizenship and, just as importantly, it isn't good business. They have done the testing necessary to verify that no one will be harmed.
There are some people who just don't seem to understand that businesses aren't looking to do harm. They want to make a good product, they want to provide jobs and, yes, they want to make a profit. There just isn't anything wrong with that.